The Mistakes Businesses Make

Posted on by
Internet-Web-Marketing

If you look back at the year 1996, (we picked this year at random) the common theme was that if you needed hep at home, a plumber, decorator or even a glazier you’d pick up your larger than life yellow pages, search the index and find your page. But when you fast forward to the year 2014, the yellow pages has become smaller and smaller, but why we ask ourselves? and what has happened.

Internet-Web-MarketingThe simple answer is the internet and the way we search for things.

With the inception of search engines like Google back in 1998, and with many people saying whats the point of Google and we can’t see it catching on, and the mobile industry hitting a all time high. The dramatic change is the internet, full stop. Many business predictions from wealthy or business experts may have predicted all kinds back in the late 1990s, even Alan Hansen got it wrong with his statement on “You can’t win anything with kids”. How so wrong he was, it just shows sometimes in everything we do as humans things change.

The Mistakes Business Make Online are easy to see

Many businesses even in the year 2014 still stick to what they think works, using yellow pages or local directories for advertising and their online search directory, which is really a poorly done Google.com, but hey. The times we have heard the sales people saying… “we are Google’s partner”. Sorry, but an organisation like Google doesn’t have partners, they have people making money for them, that’s the difference. The truth is that many of us used to use paper form directories to find what we need, whether a trade, service or local business. But nowadays we simple have mobile phones, tablets on the go and laptops and desktops at home to surf the web and Google is the UK’s number one.

So if you have a business, lay the foundations and get a website design company on board, then look at internet marketing for your business, then look at how other forms of marketing can help your business and watch the business flow in. Don’t make school boy errors that may haunt you in years to come, make the decision to boost online sales now!

 

Building an Online Shop for success

Posted on by

So you’re are thinking about getting your business online, but simply don’t know how you might do it as it can be a complete minefield online. Where do you look, who do you use, or even where do you start?

The simply thing is to break it down into what you need, first work out what you could afford to spend. Then decide on how many products you might sell, for example if you sold dog accessories, foods and similar items for pets, you could look at starting to sale dog beds and maybe after doing a stock take you may have 10 different beds for dogs with 5 different sizes making a total product list of 50 products. Then your next job would be to get some buyers online to purchase your beds for sale online, but if you have a great selection then this shouldn’t be a big problem.

You may also think of selling sweets online, maybe even make and bake your very own delicious little treats. If you already have a shop then selling online could be great to boost business, if you don’t then maybe use a room at home, or convert a garage into an store area that is hygienic and fresh to build your sweets business online.

Now that you have chosen your products and ready to to start the search online for a web designer the key thing is to find someone that can not only build a great website, but also that can work with you and train you to use the system in a productive manner. We know of Webfind who are based in South Hampshire who specialise in all aspects of design for web, including logos, images, layout and everything to get you noticed and of course make much needed money and a return on your stock investment, which in this instance is dog products.

Trading online is the latest trend online and will no doubt get bigger, larger and put more pressure on local retail shops. But there is a great feeling of satisfaction of getting your business online and making it work by being ruthless about getting things sold.

 

In an Online World, What is SEO?

Posted on by

When it comes to getting your business trading online in this modern world what is SEO (which means Search Engine Optimisation), to start with it is really a way to optimize your website not only for search engines like Google, Yahoo and Bing, but also to tell the potential customer or reader exactly what you do.

We asked a local company in SEO Southampton to explain things a bit clearer and they said this “Well in truth the SEO industry does have a good and bad name, as does most industries. But running Web Find we believe that optimizing a website and building a website design is simply only part of the start of a story, correct marketing on and off line is really important. But in this day and age not having a web presence is a crucial mistake that many business owner make, but why? “

How Can we Boost Web Business?

Starting up a Business online is and can be greatly financial viable for many, but picking the correct service or product is also key. The best way to start boosting your business online is to start with getting a website design, then get it optimised and then start to market it.

The best way to market your business is too either get out there and tell people about your wonderful services, or shout about you and your brand through social media channels, facebook, twitter and even pinterest spring to mind. Getting in peoples faces just builds trust between you and them, but don’t over do it as it can have the opposite effect.

We as business owners have to remember that SEO is the second part journey part of web design, and it builds the foundations of the present and builds for the future. Over doing search engine optimization is not really necessary, but calling in the professional experts can truly boost business in the very best ways possible.

The Best Website Designers in Portsmouth

Posted on by

Finding a company capable of doing the very best online

We decided to search high and low to find the very best Website Designers in Portsmouth and we can certainly say that we have truly found them, the main attributes that we have searched for are creatively, flair and the actual ability to work with their target customer. Something that is key to any web developer is the ability to be above to work with any customer at anytime, any place and any where and know exactly what they need to move their business forward online.

 

Looking for a company that can provide great testimonials

When we searched the local search engines for Web Design and Google helped pick our local area, the first item on our agenda was.. what have they done, what experience do they have and thirdly how professional are they? Looking at who are based in Portsmouth really stood out from the crowd, firstly on their design and when meeting them in person they came across very professional and knowledgeable in what they offer.

 

What extras can they perform online?

The problem in today’s world online is that most web designers can’t or don’t know enough about search engine optimization, but offer it. The truth is that many developers create a site, get paid and then say we are finished, which is not great for the business owner. The main thing that most web designers offer are that ability to create stunning designs and then market them online, creating a long standing awareness of how to improve and make more money.

Any business that doesn’t have a web page should have one; if you’re not online then your competitors may be getting that extra work in that you are not, fact. It is also true that if you pick the wrong agency then you may be heavily loosing out online.

How to Decide Whom to Pick, in a Minefield Online

The truth is that it is very hard picking or deciding who to use for your next venture online, but our top advice is find an Online Marketing Company that can actually help your business improve online through (Search Engine Optimisation) SEO Portsmouth, otherwise you may regret working with them.

Here are our top tips:

  1. Check out there design work.
  2. Make sure your website works across different platforms.
  3. Read their customer reviews.
  4. If you want improvement in search engine rankings, check their results. Also get them to prove it.
  5. Make sure you get along with your chosen company.
  6. Always get 2-3 estimates of works.

Website Design for Businesses

Posted on by

Website Design for BusinessesBeing a business in this modern world, it is absolutely imperative to have an online presence. Without having a website design online how can it be possible for your potential customers to find you? The truth is that there are probably still four out of ten businesses still without any kind of knowledge or expertise to know where to go or where to find out how to get online.

The actual benefits for being online vary a lot from business to business, and also what is needed, local website design companies can offer various solutions to getting online. Their offerings range from a single one pager site, to a more brochure web page to a more detailed eCommerce shop, plus with many other varying features available.

 

How many pages should my website have?

Every business will have a homepage, about us and contact us page as standard, but some may want further pages. For example a builder may want a portfolio page and maybe even a services page to showcase what they can actually complete.

 

How can I generate business through my website?

The best way to get business through a new website is simply to get it optimised through search engine optimisation, and this is the best ethical and natural way to get found and we would suggest talking to seo services company web find interactive. A truly all out internet marketing company that work closely with a varied client base, and focus their energies on helping out local businesses get seen online.

 

Be patient when starting a internet marketing campaign

Remember that any work started should be ongoing, a lot of business do sometimes believe that if a seo expert works on a website for a month they will get magical results. Yes this can sometimes be the case, for the most part search engine results should be done naturally and can take weeks to months. If you want a quick fix, then we would suggest looking at a adwords campaign which is paid for advertising, which again can be helpful especially when looking at what keywords will work for your web site.

Remember that everything starts with a solid and worked out foundation, the same goes for your company online. We are Bird Trading online, a website maintained by the Bird Group UK.

Bird Trading Online – Our First Post

Posted on by

Selling-onlineA little bit about ourselves and what Bird Trading Online has to offer people all around the world in all of our online retail shops. Within the online retail sector things are quite different to those within the fixed shop environment, with rents massively high and with many, many consumers not either having the time to go shopping or finding the pricing of items high within the shops in general. It only shows in today’s times with Woolworths gone, others following and Comet on the verge, the all round trust of retail shops is slowing dying. But we must remember that everything in life does go full circle, one minute street shopping was big, then out of town stores came in and effected their business…. then their was the original online retail Big Boom! But at Bird Trading we feel the best way to move forward is online shopping and let us explain why.

With most people owning a mobile phone that is programmed with apps that can make buying so easy these days, and with the screens getter bigger. All along with all the tablets, small laptops and desktop PCs the internet is definitely here to stay. But along with all the changes over the last 25 years what will happen over the next 25 years is pretty much anyone’s guess, all we can do at Bird Trading is provide a full on service with superb customer service, great products at cost effective prices. Not products at prices that can not sustain and become a here one minute and gone the next, we will be here for the long term that is for sure.

We fully understand that their will always be a place for shopping in every avenue of live, but with most people not having the money or time, sometimes the easiest way to shop is to do it online. Even Royal Mail are now putting a lot of their emphasis on the eBay and Amazon shops, so it does show where thing currently stand. We just feel selling online is the best, but you never know you may see us on the high street before long!